Wise words from my Grandad
Ben Reynolds on 22 May 2009
”Buy cheap buy twice” is what my Grandad used to say, and after owning a few inferior mass produced merino jumpers I decided to take his advice and buy a Smedley - an article I read in GQ helped too.
I headed straight to a local designer boutique and bought myself a navy V neck jumper which I still have and wear regularly to play golf. Five years later and Smedleys’ are a key part of my wardrobe whether dressed up smart for work or casual with a jeans and a t-shirt. The brand to me means quality, craftsmanship and British - all things I love.